5 Ways to Boost Your Customer Service

Anticipation This is the third level of service; meeting expectations, and exceeding them are the predecessors. Look for ways to meet the needs of your clientele BEFORE they have to ask for it. Push Decisions Down the Line If you want faster more efficient service then this is a must.  Trust the frontline people with decision making. [...]

The Unique Experience: That’s the Difference

They call it “The Race to the Bottom,” and it refers to the continuous price slashing a company makes to their product to win the attention of a perspective client. But what happens once you reach the bottom? Eventually, you go out of business. Places like the Dollar Store are healthy because price was never [...]

10 Ways to Beat Slumping Golf Shop Economics.

Times are tough everywhere.  The once free spending customer with unprejudiced taste has turned into a tight fisted, penny pincher.  Disposable income is being significantly scrutinized by our customer base in golf, and fewer people are walking through our doors; patrons and employees alike.  Here are some proven tips to help you survive the tough [...]

Becoming Remarkable in the Golf Business

“Something remarkable is worth talking about. Worth noticing. Exceptional.” -Seth Godin, Purple Cow. Core Values The first need of any business wishing to become remarkable is to examine its Core Values. This is the thread which runs throughout every facet of the operation. It should go without saying that Honesty, Integrity, and Industriousness are a part of all successful companies and your business must [...]

Golf Yeti’s 18 Holes of Inspiration: Quotes for Entrepreneurs.

Being an Entrepreneur means being your own boss, creating freedom, and answering only to the guy in the mirror.  It’s a tough road and that is why only a small percentage of us actually make it.  We all go through the hills of excitement and valleys of despair on the voyage of making our dreams [...]

Southern Highlands Collegiate Masters

At my “real job” we are very proud to host the Southern Highlands Collegiate Masters for the 8th time.  Every year this tournament attracts the best teams and players in men’s college golf.  This year’s tournament is no different as it boasts 13 of the top 30 teams in the nation including number one ranked, [...]

Lessons Learned from Norwegian Pants

I watched the Olympic Finals of both men’s and women’s curling the past two days and really enjoyed it.  Despite growing up in Canada, I never tried my hand at the sport. And now that I live in Las Vegas I’m betting my chances of ever attempting to throw a rock down a sheet of [...]

What is the Next Step in Customer Service?

If you want to keep your customers, and grow your business then you will need to start thinking about giving them what they didn’t know they wanted. That is the next step. That is the next curve.

Golf Yeti’s 8 Laws of Maximizing Your Network, Part 1

Networking is the single most important thing you can do to build your business and your career. You need to make it a priority and work on it every single day. Successful networking can result in an exponential return on your efforts if done properly. It allows you great latitude in your ability to assist your clients, and helps you build your business influence. It has personally benefited me tremendously with several once-in-a-life-time experiences, dozens of new friends, and hundreds of leads. It’s not hard to do, it just takes discipline. Here’s how:

Golf Yeti’s 8 Laws of Maximizing Your Network, Part 2

Law 5 Good contacts never want to take advantage of you. If you have a guy who constantly calls you for favours, document the instances and put his card at the bottom of the pile. Never, ever call him again unless you have no other options. Also, be aware that you never become a bad [...]